About one-third of real estate professionals recently surveyed say they spend more than seven hours of each workday consulting their mobile device. That percentage has unsurprisingly been growing—in 2017, only 18 percent of real estate pros surveyed said they spent that much time on their device during the workday. The latest findings come from the 2018 REALTOR® Mobile Usage Report, conducted by the Realtors Property Resource®.REALTORS®
If your clients are looking for not just a new home but a new neighborhood, you can help them find the information they'll need to consider their decision. Along with the usual sources for statistics, consider pointing them to social media so they can learn about neighborhoods from the people who live there.Nextdoor specializes in connecting neighbors and providing a hyperlocal site for recommendations and news. While the site requests a local a
Social listening is sometimes confused with social monitoring. They sound similar, but understanding the difference may help you build and strengthen your brand’s reputation online.According to the social analytics firm Netbase, 42 percent of business complaints lodged by customers in the U.S. are done so on a public website like social media sites and review-based websites. Additionally, 82 percent of customers say they’ve stopped doing bus
When is the best time to post?“When is the best time to post?” This is one of the most commonly asked questions a social media pro receives about social media.And I’m sorry to break this disappointing news. There is no “magic time” that will guarantee maximum visibility and engagement on a post, especially now that social media posts no longer show up in chronological order.That being said, there are best practices that will help you gr
A Tom Ferry ‘carefrontation’ on how to reach your full potentialI see incredible potential in so many people, you included. You’re very smart and extremely driven. But you often have a big obstacle holding you back.Namely, yourself! (If that hurt a bit, definitely keep reading.)The secret to unleashing the extremely wealthy, uber-successful person inside of you is overcoming three destructive traits. Keep reading for my three steps to setti
About KimMaking your real estate dreams come true!Kim is an experienced sales and marketing professional who has worked more than 20 years developing creative solutions to meet the needs of her clients. She has a keen eye for design, a love of architecture, and an artist's gift for seeing what otherwise might go unnoticed in a home. With these career experiences, personal interests, and gifts, it is easy to see that Kim is well prepared to make y
A brand’s ability to create “positive, emotional experiences that drive customer loyalty” has a direct correlation to repeat business, according to a recent report from NewVoiceMedia. And bad service resulted in the loss of an estimated $75 billion for U.S. companies last year. “Customers want and expect more than ever before – because that’s what we have we taught them,” says customer service expert and business coach Shep Hyken.R
When your client asks you to communicate via email, you can be tempted to plunge immediately into lengthy detail with an update. To get your client to react faster, use a technique common to top companies and even the military: Start with a summary, tell the client what you need to know, and then provide the details.According to Lifehacker writer Alicia Adamczyk, business calls the technique "TLDR" for "too long, didn't read," while the military
Homeownership rates and rental occupancy have a strong correlation. If you want to make projections about your real estate market, be sure to pay attention to certain statistics, says Michael Lim, senior director of analytics at TransUnion. When rental occupancy dips, homeownership typically rises, and vice versa. And, within the past year, market dynamics have become favorable supporting the potential rise in homeownership, he says.For the fir
A basic spruce-up makes your listing much more attractiveMany homebuyers prefer a turnkey home, ready for moving in. When looking at a home, buyers want to focus on what’s great, not what needs fixing or is in poor condition.As a real estate agent, the better sale-prep advice you give homeowners, the smoother, and more successful, the home sale will go, and make you look good!Sellers can do a lot to make sure their home shows well and generate
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