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iPro Real Estate

Agents Say Staging Decreases Market Time, Boosts Sales Price

Home staging is key to attracting home shoppers, and maybe even more so in an era where consumers are used to watching TV home-makeover shows, according to the newly released 2019 Profile of Home Staging report from the National Association of REALTORS®.Eighty-three percent of buyers’ agents say that staging a home makes it easier for buyers to visualize a property as their future home. More than half of sellers’ agents say th

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How Does your Listing Make Buyers Feel?

From the way furniture is arranged to the colors of the paint, a home’s space can cause your body to respond in a variety of ways, both positive and negative. Distaste for the way something in a home looks can even raise your levels of cortisol, the stress hormone associated with a wide range of health problems.The Patch Boys, a drywall repair franchisor, highlights some of the biggest stressors when it comes to design, and

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Why You Should Focus on Your Listing’s Home Office

If your listing has a dedicated home office, consider playing it up in your marketing. With more Americans telecommuting for work, the need for a home office is growing, according to a new Forbes.com report. Nearly 3 percent of the U.S. workforce—or about 4 million workers—now telecommutes for at least half of their work time.Between 2005 and 2015, regular remote work surged 115 percent, Forbes.com notes. Builder Magazine has called

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More Homes Going Up for Sale

The housing market is changing quite a bit from a year ago. The number of homes up for sale is growing, reversing an inventory shortage trend that has plagued many markets over the last few years. The higher inventories are also driving greater price cuts, according to realtor.com®’s February housing report, released Wednesday.About 73,000 more listings are for sale this year compared to last year. Inventories have increased 6 percent year ove

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Where Foreclosures Surprisingly Are Picking Up

Foreclosures are not nearly as prevalent as they were during the housing crisis in 2008. But they are still occurring.In fact, some states are seeing an uptick in foreclosure starts compared to last year, notably Montana (up 48 percent), Minnesota (up 29 percent), Nebraska (up 28 percent), Texas (up 15 percent), and Florida (up 13 percent), according to a year-end foreclosure report released recently by ATTOM Data Solutions, a real estate data fi

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More Big-Market Sellers Are Cutting Prices

More listings are facing price cuts, particularly among the nation’s largest markets. Fifteen percent of U.S. listings saw a price cut in January and more homes spent longer on the market, according to realtor.com®’s latest housing report.Thirty-nine of the 50 largest markets saw an uptick in the share of price reductions compared to last year. The greatest increases in price reductions in January were in Las Vegas (up 16%), followed by San

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Where the Most Listings Are Undergoing Price Drops

Discounted listings are becoming more commonplace, with 38 of the largest 45 U.S. markets seeing an increase in price reductions in December, according to a new report from realtor.com®. The highest number of price reductions on homes was in Charlotte, N.C., where 24 percent of listings were discounted in December, followed by San Jose, Calif. (10 percent); Tampa, Fla. (9 percent); Phoenix (9 percent); and Seattle (8 percent). Further, 40 percen

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3 Home Repairs That Can Save a Sale

Sellers whose homes aren’t in tip-top shape may need to spend extra money or put in a little elbow grease to get their properties in market-ready condition. But what are the most important repair or maintenance tasks that support a higher asking price? “Smaller and less expensive updates in combination with good staging will have a great return,” Susanna Haynie, GRI, a sales associate with Colorado Real Estate Group in Colorado Springs, tol

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Holidays in 3D: Tour 5 festive locations right now

Get inspiration for decorating and staging listings at the most wonderful time of year When staging a property, brokers want to evoke a sense of what life is like inside the home. Buyers who come through should be able to imagine their own lives in the space — including entertaining and family gatherings.If part of your staging efforts include decorating a home during the holidays, you can look for inspiration in many places. The architectural

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Major Cities With the Most Listings Below $200K

Budget-conscious home buyers may have a tough time finding the right property, as only 30 percent of listings on realtor.com® are priced below $200,000—down from 53 percent in 2012, according to a recent analysis of the online portal’s data. But there are some surprising cities that still offer plenty of cheaper options for hungry house hunters.House hunters on the East Coast and in the Midwest may have the greatest number of choices, but th

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